How to use
Enter your numbers and choose what you want to compute.
- Enter Selling price (per unit) and Cost (per unit).
- Optionally add Extra fees (per unit) and Quantity.
- Click Calculate to get profit, margin % and markup %.
- To price for a goal, enter Target margin % and click Find price.
FAQ
What is profit margin?
Profit margin is profit divided by revenue, shown as a percentage.
What’s the difference between margin and markup?
Margin uses revenue in the denominator (profit ÷ revenue), while markup uses cost (profit ÷ cost).
How do I calculate profit margin from price and cost?
Margin % = (Price − Cost) ÷ Price × 100. Add fees to cost if they apply per unit.
Can I include shipping and payment fees?
Yes—put them in “Extra fees (per unit)” so they reduce profit and margin automatically.
How do I find the selling price for a target margin?
Price = Unit cost ÷ (1 − target margin). Use “Find price” to compute it instantly.
What is the break-even price?
It’s the minimum price to avoid a loss, equal to cost per unit plus extra fees per unit.
Should I use gross margin or net margin here?
This tool is as accurate as the costs you include—add all per-unit costs for a net-like view, or only COGS for gross margin.